Elements of a Successful Job Posting

Attract the Best Candidates

Title

The title should be both industry standard and appealing. Target specific groups based on their area of study by including words such as "Computer" "Engineer" "Industrial" etc. Try to use "Engineering Co-op" or even better "Laser and Electrical Co-op".

Hook

The first short paragraph should be a "lead" that answers the question: why does a student want to do this job? Hooks can be job specific or based on your company's overall attributes.

Possible attractions could include:

  • One specific function of the job, which utilizes student skills in a unique way
  • Benefits, such as housing or transportation subsidies
  • Unique ways a student can become part of the organization
  • Exciting projects that the company is working on or new technologies that the company utilizes

Company Information

The second paragraph should include general information about your firm.  A link to your website can expand on this short introduction.

Responsibilities

List at least three responsibilities of the student co-op. These are tasks that the employee performs on a regular basis as opposed to skills needed to perform the tasks. This is an opportunity to expand on attractive projects and utilization of coursework. Responsibilities should begin with action words.

Skills

List two categories of skills: required and desired. If skills are designated "desired but not required" more applicants are encouraged to apply. Listing all skills together can discourage applicants who lack even one skill, so keep the required list short.

Opportunities to Interview

More students will apply if they have an opportunity to interview that is convenient.  Consider hosting an on-campus interview where you can conduct your first round interviews in the Co-ops + Careers office.  Contact the office to coordinate this effort.

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